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Which Will Crash Sooner? Your Computer or Your Cash?

A guide to on-line shopping

 

In fact the number of people shopping on-line has grown. However unlike the prognosticators (many of whom were stock promoters hawking their overpriced dot.com stock offerings), the world of mall rats has not been replaced by a world of mouse clickers. Still there is a gradual increase of on-line shopping for some purchases as people become more trusting of on-line shopping. In fact the Annual University Applicant Survey found that 29.1% of students found on-line shopping to be trustworthy, up from just 11.5% in 1998.

Still the on-line shopping experience does have dangers associated with transferring personal information on-line in addition to dealing with a merchant who may be located thousands of miles away. So how can you minimize the risks and potential pitfalls of an on-line shopping trip?

  • Check out the stability of the retailer. With the recent demise of a number of online retailers you may find that they disappear faster than you can say, “I look like a geek in this outfit!” For many on-line retailers, Christmas is their “make or break” period and with the weak economy that may be accentuated this year. If they don’t do well then, they may soon be exiting the cyberspace galaxy early in the New Year.


  • Look at the shipping charges. The days of free shipping to entice buyers have been slowly disappearing. However the cost of shipping can vary considerably among retailers, ultimately affecting how good of a deal you may get. At the same time if there is a good chance that you may have to return or exchange your purchase (i.e. clothing), then factor in what the added expenses may be. If it’s an online retailer that has a good network of physical stores and which allows you to return or exchange items there, the savings on shipping could be significant. Zellers/Hudson Bay for example will ship for free if you pick up the item at one of their stores. Most stores will only pay the return shipping on items if it was an error on their part.

    If you are shopping at a U.S. web site, factor in the extra cost of shipping that most foreign sites charge. U.S. sites often charge anywhere from-20 -50% extra to ship to Canada, while some sites won’t ship (or only ship some of their products) abroad.

    Of course, if you are making your purchase out of country you may also have additional taxes and duty to pay. This along with the extra shipping costs, not to mention currency exchange, can quickly negate any savings.

  • Many Happy Returns. Find out the return policy of the retailer. Generally the return time should be at least 30 days, but preferably 45 or more. Keep in mind some stores measure the return period from the date of shipment whereas others from the date it is in your hands.

And some things are not returnable at all. Intimate apparel is often times not returnable, so if granny decides that Victoria’s Secret body suit you bought her is too tantalizing around grandpa, you may be out of luck.

  • Check the warranty service agreement. Where can you return the item for service? Whereas with physical stores you may be able to return an item at the local store where you bought it, the procedure for a strictly on-line store may be more time consuming and perhaps even more expensive. Factor the time and cost of shipping for repairs before buying on-line.


  • Find out if your order is covered should items be lost or damaged in the mail. Some retailers will guarantee shipment while others will only cover lost items if they are sent on their credit card. With many credit cards you have recourse for items not received through a charge back.


  • Time to ship. An important factor that could determine your cost. A company that can process your order and ship it out quickly could save you money whereas the not so efficient may mean that you have to upgrade the shipping method usually at an additional cost. Check their shipping time policy and whether they guarantee delivery by a certain time. If the item is not shipped within 30 days of receipt of your order you have legal grounds to nullify your order.


  • A “bit” of security: Check the security payment technology. You should check the site to see if they have a security icon (usually signified on the bottom of the page or in their “security” or “privacy” page). You should also be using a browser that uses 128 bit encryption technology (insert link for download).Look at the bottom of the screen to see what payment verification system the site uses.


  • Your records: With any purchase you should receive a confirmation and receipt. Save and print this out for your records should there be any discrepancy in charges or promised service.

If you have a bad (or good) on-line experience, let others know at http://www.debtfreegrad.com/bbs

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Questions? Comments? Suggestions for The MoneyRunner? Write to us at Themoneyrunner@debtfreegrad.com

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